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A COMPARATIVE ANALYSIS OF TEXT TO IMAGE GENERATION AI VERSUS GOOGLE IMAGE SEARCH ENGINE AS REFERENCE TOOLS EVALUATING FUTURE APPLICATIONS IN THE GAMES INDUSTRY
University of Skövde, School of Informatics.
2024 (English)Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
Abstract [en]

In a world where AI tools have been made more convenient and directly available this thesis goes into the prospect of the accuracy and usefulness of AI as a tool for artists. Comparing the popular search engine Google with the Midjourney AI art engine to determine if the AI’s generative qualities could prove useful for artists. Compared to prior studies, strength with Text to Image Generative AI (TTIG) is that the technology is good for reference and conceptualisation. The results of the study shows that there is a real use potential in the technology and could have a positive impact when used for these purposes.

Place, publisher, year, edition, pages
2024. , p. 56
Keywords [en]
AI, User Experience (UX), Comparative analysis, Search Engines, Reference tools, Artistic tools, HCI, Artificial intelligence, Google search engine, Midjourney
National Category
Information Systems
Identifiers
URN: urn:nbn:se:his:diva-24680OAI: oai:DiVA.org:his-24680DiVA, id: diva2:1912216
Subject / course
Informationsteknologi
Educational program
Spelutveckling - masterprogram
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Available from: 2024-11-11 Created: 2024-11-11 Last updated: 2025-09-29Bibliographically approved

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CiteExportLink to record
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Citation style
  • apa
  • apa-cv
  • ieee
  • modern-language-association-8th-edition
  • vancouver
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More styles
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  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
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Output format
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  • asciidoc
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