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Employer branding: Företags arbete med intern employer branding för att behålla personal
University of Skövde, School of Business.
University of Skövde, School of Business.
2016 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Employer branding : Companies work with internal employer branding to retain employees (English)
Place, publisher, year, edition, pages
2016. , 60 p.
Keyword [en]
employer branding, internal employer branding, employer brand, organizational identity, organizational culture, loyalty, employee retention
Keyword [sv]
employer branding, intern employer branding, arbetsgivarvarumärke, organisationsidentitet, organisationskultur, lojalitet, behålla personal
National Category
Business Administration
Identifiers
URN: urn:nbn:se:his:diva-12495OAI: oai:DiVA.org:his-12495DiVA: diva2:938914
Subject / course
Business Administration
Educational program
Human Resources, Organization and Leadership
Supervisors
Examiners
Available from: 2016-06-30 Created: 2016-06-17 Last updated: 2016-06-30Bibliographically approved

Open Access in DiVA

fulltext(1198 kB)323 downloads
File information
File name FULLTEXT01.pdfFile size 1198 kBChecksum SHA-512
564741455f75a06a2906586d627bbe9f4b2717864d7e44934e22273456effd8c8431957d70da3d6bea5b4682d2920f758ebd31ceb79bde3ff5f5c9ecc1ce1ab1
Type fulltextMimetype application/pdf

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Total: 323 downloads
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CiteExportLink to record
Permanent link

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Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf