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Introduction: The challenge of changing road user behaviour via campaigns
University of Skövde, School of Technology and Society.
2009 (English)In: A theoretical approach to assess road safety campaigns: evidence from seven European countries / [ed] Sonja Forward & Ali Kazemi, Brussels: Belgian Road Safety Institute, BIVV-IBSR , 2009, 13-24 p.Chapter in book (Refereed)
Place, publisher, year, edition, pages
Brussels: Belgian Road Safety Institute, BIVV-IBSR , 2009. 13-24 p.
Identifiers
URN: urn:nbn:se:his:diva-7199OAI: oai:DiVA.org:his-7199DiVA: diva2:604543
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Campaigns and Awareness-Raising Strategies in Traffic Safety, CAST
Available from: 2013-02-11 Created: 2013-02-11 Last updated: 2013-03-25Bibliographically approved

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http://www.cast-eu.org/docs/Theoretical%20Approach_Final.pdf

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