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Association rules and offline-data-based recommender systems
University of Skövde, School of Informatics. University of Skövde, Informatics Research Environment.ORCID iD: 0000-0001-5378-0862
2020 (English)In: Developments of Artificial Intelligence Technologies in Computation and Robotics: Proceedings of the 14th International FLINS Conference (FLINS 2020) / [ed] Li Zhong; Chunrong Yuan; Jie Lu; Etienne E. Kerre, World Scientific, 2020, p. 530-539Conference paper, Published paper (Refereed)
Abstract [en]

Association rules are rules that define relationships between items in sales databases. They have been used primarily to organize relevant products in stores in a way to makes them more visible to consumers, which may increase sales and profits. On the other hand, it has been rarely used in recommender systems where algorithms provide instant recommendations by processing consumers' interests that are gathered when browsing online. However, the vast amount of information collected from transaction data saved on backup servers is poorly taken advantage of, because it is not connected to the Internet, although interesting and personalized recommendations can be created after finding the collections of most frequent items, or most interesting rules in such databases. In this paper, we do a critique of the existing research on both recommender systems along with showing their drawbacks, and the association rules with detailed explanations on their advantages. Finally, draw up with several solutions for producing high quality as well as accurate recommendations by applying novel combinations of techniques observed in this research area including the association-rules-based recommender systems.

Place, publisher, year, edition, pages
World Scientific, 2020. p. 530-539
Series
World Scientific Proceedings Series on Computer Engineering and Information Science, ISSN 1793-7868 ; 12
Keywords [en]
recommender systems, association rules, sparse data, ratings
National Category
Computer Sciences
Identifiers
URN: urn:nbn:se:his:diva-19966DOI: 10.1142/9789811223334_0064ISI: 000656123200064ISBN: 978-981-122-333-4 (print)ISBN: 978-981-122-334-1 (electronic)OAI: oai:DiVA.org:his-19966DiVA, id: diva2:1573026
Conference
15th Symposium of Intelligent Systems and Knowledge Engineering (ISKE) held jointly with 14th International FLINS Conference (FLINS 2020), Cologne, Germany, 18 – 21 August 2020
Funder
Knowledge FoundationAvailable from: 2021-06-24 Created: 2021-06-24 Last updated: 2021-09-13Bibliographically approved

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Publisher's full texthttps://www.worldscientific.com/series/wspsceis

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Sweidan, Dirar

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • apa-cv
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf