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Using clickthrough data to optimize search result ranking: An evaluation of clickthrough data in terms of relevancy and efficiency
University of Skövde, School of Informatics.
2017 (English)Independent thesis Basic level (degree of Bachelor), 20 credits / 30 HE creditsStudent thesisAlternative title
Användning av clickthrough data för att optimera rankning av sökresultat : En utvärdering av clickthrough data gällande relevans och effektivitet (Swedish)
Abstract [en]

Search engines are in a constant need for improvements as the rapid growth of information is affecting the search engines ability to return documents with high relevance. Search results are being lost in between pages and the search algorithms are being exploited to gain a higher ranking on the documents. This study attempts to minimize those two issues, as well as increasing the relevancy of search results by usage of clickthrough data to add another layer of weighting the search results. Results from the evaluation indicate that clickthrough data in fact can be used to gain more relevant search results.

Place, publisher, year, edition, pages
2017. , p. 31
Keywords [en]
Search Result Reorganization, Clickthrough Data, Information Retrieval, Apache Solr
National Category
Computer Sciences
Identifiers
URN: urn:nbn:se:his:diva-14098OAI: oai:DiVA.org:his-14098DiVA, id: diva2:1139938
Subject / course
Informationsteknologi
Educational program
Web Developer - Programming
Supervisors
Examiners
Available from: 2017-09-27 Created: 2017-09-10 Last updated: 2018-01-13Bibliographically approved

Open Access in DiVA

anton_paulsson_bachelor_thesis(4392 kB)979 downloads
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94686c0c89605990e208d6b6b48f85ce5b380bec1e0cdee0a379893f952ac3ccb8f3f82377c24125d27f36af1ccb9aaf97c24200a2cc75b2e096d08d6cbd7bc1
Type fulltextMimetype application/pdf

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CiteExportLink to record
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Citation style
  • apa
  • apa-cv
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf