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Under press: En studie om A-traktorförares gruppidentitet, omgivningen och medias påverkan
University of Skövde, School of Health Sciences.
University of Skövde, School of Health Sciences.
2023 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Under pressure : A study in tractor class A-drivers’ group identity, the environment and the influence of the media (English)
Abstract [sv]

Syftet med denna studie är att belysa A-traktorförares upplevelser av att ingå i en grupp som är stigmatiserad av samhället – hur de socialt konstruerar och reproducerar sin gruppidentitet i en kontext där de är ifrågasatta i media, liksom av sin omgivande sociala kontext. Social identitetskonstruktion, gruppnormer och sociala normer, och andra etablerade teorier och koncept användes för att tolka våra resultat. En kvalitativ approach antogs genom att använda en semi-strukturerad intervjumetodologi i form av två fokusgruppintervjuer och tre enskilda intervjuer med totalt tio respondenter. Resultatet visade att A-traktorförarna känner en tillhörighet till gruppen genom social utvidgning, frihet och spontanitet, även om den utsträckning i vilken de identifierar sig med gruppen varierar beroende på en rad underliggande orsaker. Vi fann också belägg för att gruppmedlemmarna känner sig utsatta för generalisering och stereotypisering, som ett resultat av bilden av A-traktorförare som ges i media och sociala medier. Denna företeelse visade sig ha ett nära samband med omgivningens reaktioner, vilket skapar en känsla av stämpling och, i viss mån, avvikelse. Fynden i denna studie belyser vikten av social kontext och normativt beteende för att förstå A-traktorförares upplevelser i en stigmatiserad grupp. 

Abstract [en]

The aim of this study is to illuminate the experiences of tractor class A-drivers, being part of a group stigmatized by society - socially constructing and reproducing their group identity in a situation where they are questioned in the media as well as by their surrounding social context. We have applied social identity construction, group- and social norms, and other established relevant theories and concepts to interpret our results. We adopted a qualitative approach, by conducting a semi-structured interview methodology in the form of two focus group interviews and three single interviews, with a total of ten respondents. The result showed that the tractor class A-drivers feel a belonging to the group through social expansion, freedom and spontaneity, though the extent to which they identify with the group varies due to a number of underlying causes. We also found evidence that the group members felt exposed to generalization and stereotyping as a result of how tractor class A-drivers were depicted in news media and social media. This phenomenon showed to be closely linked to the reaction from the environment, creating an experience of labeling and, to some extent, deviance. The findings of this study illuminates the importance of social context and normative behavior to understand the experiences of tractor class A-drivers in a stigmatized group.

Place, publisher, year, edition, pages
2023. , p. 54
Keywords [en]
social identity, social categorization, group identity, tractor class A-drivers, media/social media
Keywords [sv]
social identitet, social kategorisering, gruppidentitet, A-traktorförare, media/sociala medier
National Category
Social Psychology
Identifiers
URN: urn:nbn:se:his:diva-22619OAI: oai:DiVA.org:his-22619DiVA, id: diva2:1759573
Subject / course
Social Psychology
Educational program
Social Psychology - Study Programme
Supervisors
Examiners
Available from: 2023-05-26 Created: 2023-05-26 Last updated: 2023-05-26Bibliographically approved

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Citation style
  • apa
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  • Other locale
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